New Orleans Tourism
The Houston Letter
After Hurricane Harvey hit, we ran a letter of support in the Houston Chronicle for the region that opened its doors to us during Katrina.
The letter went viral. Chelsea Clinton tweeted about it. Glen Beck read it on his radio show. One student performed it at a talent show. Another, wrote his college essay about it.
The Chronicle ran it again, twice.
And Bono read it on stage during U2's Joshua Tree performance at the Superdome
Whoa.
Awards
One Show – Merit (Craft Writing)
Featured
AdAge, The Advocate, Creativity, Houston Chronicle, Upworthy, NOLA, PopSugar, Southern Living, Yahoo, et al.
Numbers
6+ billion impressions with 1 newspaper placement.